4 November 2010

J-Press for Urban Outfitters USA

Although this is a slightly surprising partnership the preview comes off fairly well. The shirts, sweaters and scarves look like good basics, and if the collection comes in at UO prices then I cannot really see where this will go wrong. One could say it lessens J-Press, but these two are such different spheres that I feel it will have little impact. I am already excited to see the full collection in detail as well as prices, which we can hope to be closer to UO prices than those of the Madison Avenue outfitter.

William Fox.

1 comment:

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